Number of social media users in the Nordics 2024

Published by
Stacy Jo Dixon,
Feb 28, 2024

As of January 2024, Sweden was home to 8.53 million social media users. Overall, Denmark and Norway had approximately 4.72 and 4.49 million social media users, respectively. There were around 276,000 social network users in Iceland, whilst the Faroe Island and Greenland both saw social media audiences of roughly 40,000.

Number of social media users in the Nordic countries in 2024 (in millions)

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Release date

February 2024

Region

Denmark, Faroe Islands, Finland, Greenland, Iceland, Norway, Sweden

Survey time period

January 2024

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Statistics on " Social media usage in the Nordics "

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Other statistics that may interest you Social media usage in the Nordics

Overview

4

Soical media users

4

Benchmark

4

Social media platform usage

8

Facebook

8

Instagram

7

Messenger

6

TikTok

5

Other major platforms

6

Marketing and advertising

7

Further related statistics

15

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Statistics

Topics

Social media usage in DenmarkSocial media usage in Western EuropeSocial media news consumption worldwideSocial media advertising and marketing in EuropeSocial media usage in the Nordics
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